Nedis, headquartered in s’Hertogenbosch (NL) is a wholesaler for electronic products. Nedis is a leading wholesaler of electronic products marketed under the Nedis brand especially in the Netherlands, France and Scandinavia. The company has already been operationally realigned in the past by several initiatives, amongst them a complete rebranding in 2018. This strategy shall be continued to further position Nedis as a successful category manager in the European market.